A full-fledged website differs from a landing page by having all the necessary pages, structure and functionality that solve business problems. You don't have to compromise to fit all the content on one page.
Each site is unique, but some patterns will always benefit your site. The presence of separate pages for each of the services, the presence of a separate page with contacts, the main page with promotions on the first screen - all these are common schemes that most companies use.
On the other hand, site visitors are used to a certain page structure. Therefore, when you decide to make a super unique and different website with the most unusual design and structure, the result will be unpredictable. I advise you to adhere to some standards. They will be discussed in this section.