SEO

Website promotion - work on increasing the number of applications and sales. The growth is achieved due to an increase in traffic from search engines and website conversions.

It is important to make the right promotion strategy, following the recommendations of search engines. Template and outdated optimization with the purchase of links and spam SEO texts is of little use. This will only harm your project. On the other hand, the most complete semantic core will be a dead weight if you can't apply it correctly.

Working with me, you communicate only with me. I do all the work myself. That is, there will be no broken phone with an account manager and the transfer of responsibility from one employee to another, as in web studios. If required, I will come to your office for a meeting. Most often, clients interact with me through email, Telegram and calls.

The list of works in promoting the site is individual, but the most basic and common tasks are listed below.

Detailed study of the company, industry, customer's target audience

Competitor analysis, tabulation, recommendations

Technical and usability audits, bug fixes

Creating a structured semantic core

Optimization of landing pages for services/products

Web analytics, formulation and testing of hypotheses

The cost of website promotion

The basic cost of website promotion is 40 000 rubles per month.

The cost of website promotion depends on the complexity and number of tasks, as well as the client's desire to perform the work as quickly as possible. The basic tariff allows you to successfully promote most small regional sites. We will preliminarily agree on a promotion strategy where the work is evenly distributed over the months.

Promotion of online stores, websites in competitive regions and large projects increases the price of website promotion by 20-60%.

I cooperate only with legal entities, under a contract. Payment method: cashless payment.

How to achieve good results in SEO

Unfortunately, it is customary in our industry to promise mountains of gold. Traffic and sales forecasts are made for greater persuasiveness. That is, SEO agencies give a forecast for the work of third parties (search engines). This leads to the fact that due to unfulfilled promises, the average period of work for most SEO agencies with clients is only a few months.

It is impossible to predict and guarantee positions and traffic from search engines. We only indirectly influence the position of the site in the search results. Moreover, the competition in different industries and regions is very different. And you cannot take into account the actions of competitors when making forecasts.

There is no magic or secret component in website optimization. You just need to work on the site regularly, making it the best for your target audience among all competitors.

Signs of an optimized site:

• Site pages are relevant to specific queries.
• Services/products and prices are competitive.
• The advantages of the company/services/products are clear.
• There is information about the experience and evidence of the company's expertise.
• Design and technical errors do not interfere with the use of the site.
• The site is convenient to use on most devices and browsers.
• The site takes into account the recommendations of search engines.

Website promotion results

Website promotion is a long-term investment with all the outstanding features.

Performance can be monitored using various parameters: traffic from search results, positions on key queries of the semantic core, the fulfillment of goals in web analytics systems, the number and quality of calls in call tracking.

If you use a CRM system with an indication of the source of the application, and then track and calculate the ROI, CLV, then congratulations - the website promotion service has turned into a so-called performance marketing without additional investments. If you need to implement an end-to-end analytics system, then I can help you do it.

Below in the cases are screenshots from Yandex.Metrica with traffic graphs from search engines. They show that the growth is gradual. On the timeline, you can see that the period of my work on some projects reaches 8 years.